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Creating Ebooks Your Customers Will Love, Part I

by: StephenBeck
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While you are creating e-books, it's important to write a quality e-book. Thin, skimpy e-books aren't effective - you want something meaty to offer your readers. A truly great e-book is filled with information, with enough bulk to keep your audience satisfied.

Skinny e-books that have little information are often returned, eating away at your profits. On the other hand, an e-book with strong content increases reader satisfaction, which means more profits and fewer refunds. You want to offer a strong, beefy e-book, one that is loaded with value for your clients. So how can you put your PDF e-books on steroids for better performance? Read on, and I'll show you!

First, add a table of contents, or TOC. Not only will this help your reader find information quickly and easily, it will also add two or three pages to the length of your e-book. A TOC is easy to add -- MS Word and similar programs can create and update one automatically.

Second, add a list of resources in the back. All of the web sites, blogs and forums you visited to research your ebook should be put in a resources section in the back. You can also put all of the print books that you find helpful as well. Face it. There are tons of resources dealing with the topic of your ebook that you know and your customers don't. List those and you will provide a valuable service for them.

For your readers, I suggest you include a list of:

- List of books on your topic

- List of magazines on your topic

- Videos and movies on YouTube and other sources;

- Web sites;

- Blogs, Yahoo! groups, user forums, and more.

If you really want to bulk up your resource section and make it valuable to your customers, then put a short description of each resource right under the link. Tell your reader why you like that resource and what it's best used for. People don't just want a link, they want to know how to use that link!

In my next article I will give you three more strategies to adding bulk to your ebook so you satisfy your customers and reduce your refund rate. publishing ebooks with true value and lots of content is quite easy when you follow these strategies.

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About the Author

Stephen Beck shows you that pdf e-books can create a "cash on demand" online business. Information marketing products has never been so simple when you watch Stephen's free videos by clicking either of the links.  

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